Synopsis
For most of human history the rules of power were clear: power was something to be seized, and then jealously guarded. Under this 'Old Power' we lived in a world of rulers and subjects.
Now, we all sense that something has changed. From #MeToo to Harvey Weinstein; Corbyn to Trump; from YouTube sensations to darker phenomena such as the emergence of ISIS – in our new hyper-connected world, ideas and movements can spread and flourish with astonishing force and speed.
In New Power, Jeremy Heimans and Henry Timms confront the biggest story of our age and trace how New Power is the key to understanding where we are and will prosper in the 21st Century.
Drawing on examples from business, politics, popular culture and social justice, as well as case studies of organisations like LEGO and TED, they explain the forces that are changing the course of our age.
In a world increasingly shaped by New Power, this book will show you how to shape your future.
Details
Reviews
“An essential lens to use when thinking about how the world has changed, how to spread ideas or start a movement, or create change”Richard Branson
“The Networked Age has revolutionized the way the public engages with institutions and organizations. New Power is an essential and extremely insightful guide for anyone who wants to maximize the opportunities for progress and impact in today's new tightly connected world.”Reid Hoffman, co-founder of LinkedIn and co-author of the #1 NYT bestsellers The Alliance and The Startup of You.
“Understanding the concept of 'new power' and how that differs to 'old power' is essential for any leader in politics, business or nonprofits. This book will inform and inspire all those wanting to make change in the world today. It will help citizens to understand the power we have as individuals to influence others, and the collective power of many to achieve a goal against all odds.”Jane Goodall PhD, DBE, Founder - the Jane Goodall institute & UN Messenger of Peace
“A wonderfully incisive contribution that not only explains how the dynamics of power are changing, but also provides the tools - and, importantly, the confidence - to harness those changes to spread our ideas and make a better world.”Paul Polman, CEO of Unilever
