Customer Relationship Management
The Bottom Line to Optimizing Your ROI (NetEffect Series), 2/E
Jon Anton
Shalini Kalia
Price  359.00
Customer Relationship Management presents methods and tools on how to strengthen relationships with customers through effective communication. The interesting quotes knitted well with the text engage the readers and enhance the learning experience. The small cases provide a practical angle to the understanding of situations and on improving customer service and managing change. The graphical and pictorial representation of material significantly add to readers' understanding of the changing the corporate culture and the way people work.
ISBN 9788131791530Category Non-fictionSubcategory Business, Finance & Management
Publisher Pearson EducationImprint Pearson EducationPublished 30/08/2018
Format OtherBinding PaperbackPage extent 280